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Why brands should have designs on digital

Case Studies, General News

By Mark Richards, Sales and Business Development Director, Schumacher Packaging Birmingham

Consumers take just seconds to make a purchasing decision. That choice is informed by many factors shaped by identifying a need, undertaking an initial search and evaluating the options available.

An essential part of that process is brand trust and with that brand recognition. Consumers immediately connect with a name, logo and colour, and their ability to register
that is empowered by good packaging design.

Impactful design considers and includes all the elements that register with, and entice, customers. It also ensures the packaging is fit for purpose and adheres to the required regulations.

High quality, colour rich print is essential to reinforcing the brand’s image and maintaining consumer trust.

Digital print can deliver this alongside the ability to produce short runs or highly customised applications. It can enable brands to develop limited editions or seasonal versions to respond to demand opportunities.

It can also help a brand strategically place itself in the marketplace. Is it a premium, mid-range or budget brand? How can buyers easily know that? Making it obvious helps achieve the sale. It also helps with clear differentiation and that maximizes visibility.

The flexibility of digital print was one of the reasons why Schumacher Packaging’s Birmingham site installed the group’s fourth Delta SPC 130 from Koenig Bauer & Durst. It was the first six colour FlexLine Eco+ industrial production press to be installed and it can print on uncoated with speeds up to 80 meters per minute, which equates to around 10 million sq/m for uncoated per year.

Keen to see how your brand can benefit from digital print? Contact us. And make sure you visit our stand (76) at Packaging Innovations at the NEC in Birmingham on February 13-14.

11. February 2025
https://www.koenig-bauer-durst.com/wp-content/uploads/2025/02/brand-designs-on-digital.jpg 1500 1500 Helmut Kremers https://www.koenig-bauer-durst.com/wp-content/uploads/2023/02/koenig-bauer-durst.png Helmut Kremers2025-02-11 09:24:052025-02-12 09:02:00Why brands should have designs on digital

Petit and Koenig & Bauer Durst agree to start the digitalization of POS and packaging production

General News, Innovation

Madrid, February 07, 2025 – Petit, a family-owned leader in the corrugated cardboard production and conversion sector in the Iberian Peninsula, has reached an agreement with Koenig & Bauer Durst to start the digitalization of point of sale (POS) and packaging production.

This agreement begins with the installation of a single-pass digital inkjet Delta SPC 130 printing line supplied with water-based inks, which will be carried out during the first half of 2025.

With this strategic investment, Petit reaffirms its commitment to sustainability and technological progress, consolidating its position as a leader in innovation and digitalization in the sector, while teaming up with a supplier that has the full back-up off two leading companies in their respective markets, Durst and Koenig & Bauer.

 


About Petit

Founded in 1933, Petit is one of the leading companies in the production and conversion of corrugated cardboard applications in the Iberian Peninsula. Its commitment since its foundation has been its commitment to constant adaptation to the needs of the market, guaranteeing the most demanding quality standards.

7. February 2025
https://www.koenig-bauer-durst.com/wp-content/uploads/2025/02/petit-install-koenig-bauer-durst-Delta-SPC-130.jpg 1514 1514 Helmut Kremers https://www.koenig-bauer-durst.com/wp-content/uploads/2023/02/koenig-bauer-durst.png Helmut Kremers2025-02-07 09:45:562025-03-13 15:01:04Petit and Koenig & Bauer Durst agree to start the digitalization of POS and packaging production

A fourth Delta SPC 130 press from Koenig & Bauer Durst for Schumacher Packaging

General News, Innovation
  • Schumacher Packaging Birmingham starts full commercial digital printing with single pass press
  • Delta SPC 130 FlexLine Eco+ installation with six colors is a UK first
  • Koenig & Bauer Durst partnership driving Schumacher Packaging’s digital production
A fourth Delta SPC 130 press from Koenig & Bauer Durst for Schumacher Packaging

From L to R – Neil Williams, Northern UK & Ireland Sales Manager (Durst UK & Ireland); Daniel Velema, Managing Director (Koenig & Bauer Durst); Bauke van der Molen Kuipers, Departing Interim Managing Director (Schumacher Packaging Birmingham); Ian Walker, Digital Print Team Leader (Schumacher Packaging Birmingham); Matthias Krautgasser, Senior Product Manager (Koenig & Bauer Durst); Darren Melville, Managing Director (Schumacher Packaging Birmingham); and Saad Ahmad, Finance Director (Schumacher Birmingham).

Radebeul, Germany 04.02.2025

Koenig & Bauer Durst has announced that Schumacher Packaging Birmingham has started full commercial digital production with its Delta SPC 130 single pass high volume digital press for corrugated markets.

The FlexLine Eco+ with six colours is the first installation in the UK and will be a central focal point as Schumacher Packaging expands its presence in UK markets as one of the UK’s leading plain and printed cardboard manufacturers.

Koenig & Bauer Durst’s Delta SPC 130 – part of its portfolio providing the most automated, productive, single pass water-based presses suitable for food packaging – will be a key presentation focus for Schumacher Packaging Birmingham with its presence at Packaging Innovations (Stand K76) at the nearby NEC on February 13-14. Jochen Sproll, Koenig & Bauer Durst’s Strategy & Business Development Manager, will also be on the stand.

Schumacher Packaging Birmingham, together with Koenig & Bauer Durst, will also be hosting an official Open Day at its plant on March 13 from 09.00 to 14.00.

The Koenig & Bauer Durst Delta SPC 130 in Birmingham is the fourth taken on by Schumacher Packaging. Two others are at its headquarters in Ebersdorf, Germany, and the another is at Saica in Wroclav, Poland, formerly Schumacher Packaging. They also have six-color capabilities. The installation is at the heart of a €30 million euro investment that also involves upgrading its Birmingham manufacturing base and two nearby warehouses.

Koenig & Bauer Durst’s FlexLine Eco+ press features an eco-plus drier that reduces drying times to cut energy consumption and associated costs, as well as speeding up productivity for maximised capacity. The Delta SPC 130 can print on uncoated materials with speeds of up to 80 meters per minute.

Darren Melville, Managing Director of Schumacher Packaging Birmingham, said: “As an innovator and pioneer in the industry, we want to show new ways of working towards sustainable production. And moving to sustainable, cost-saving digital production is a centrepiece of our strategy, which is why we are delighted to have launched full-scale commercial digital production with the Delta SPC 130 from Koenig & Bauer Durst. This is a true partnership.

“As consumers become more environmentally conscious, brands are under increasing pressure to adopt eco-friendly packaging solutions. Many are working towards ambitious 2025 extended producer responsibility (EPR) for packaging targets. This is where the best of corrugated board and digital print can converge to deliver recyclable packaging with zero-waste designs.”

Daniel Velema, Managing Director of Koenig & Bauer Durst, said: “With the increasing emphasis on sustainability, companies such as Schumacher Packaging recognize the huge benefits that digital brings with highly automated systems in corrugated packaging and board markets. They and their customers can see the benefits of changing from offset and flexo, particularly as run lengths are getting smaller and order lead times become ever shorter.

“Digital printing, in essence only printing what you want, when you need it, has always been a technology with strong sustainability credentials and an opportunity to reduce paper consumption. The ability now to add paper weight reductions to further lower cost and consumption is also a very powerful argument for digital transformation.”

 

The Delta SPC 130 – a Schumacher Packaging success story

 

4. February 2025
https://www.koenig-bauer-durst.com/wp-content/uploads/2025/02/Schumacher-Birmingham.jpg 899 1500 Helmut Kremers https://www.koenig-bauer-durst.com/wp-content/uploads/2023/02/koenig-bauer-durst.png Helmut Kremers2025-02-04 08:07:462025-02-05 13:52:39A fourth Delta SPC 130 press from Koenig & Bauer Durst for Schumacher Packaging
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Koenig & Bauer Durst GmbH
Friedrich-Koenig-Str. 4
97080 Würzburg
Germany

Phone: +49 931 909 0
Email: info@koenig-bauer-durst.com

Koenig & Bauer Durst: digital packaging printing

CONTACT
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Koenig & Bauer Durst: digital packaging printing

Koenig & Bauer Durst GmbH
Friedrich-Koenig-Str. 4
97080 Würzburg
Germany

Phone: +49 931 909 0
Email: info@koenig-bauer-durst.com

CONTACT
CAREERS
LEGAL NOTICE
DATA PRIVACY STATEMENT
GENERAL TERMS AND CONDITIONS

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