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Elevate brand protection with digital production

General News, Innovation

By Mark Richards, Sales & New Business Development Director, Mondi Birmingham, Corrugated Solutions

The global cost of counterfeiting and piracy was estimated to reach more than $3.2 trillion in 2022.

But that is not all, counterfeiting also eats into a brand’s integrity, operational efficiency and impacts consumer trust.

Packaging is the final opportunity a brand has to protect itself against this threat.

The counterfeiters’ likelihood for success can considerably be reduced by packaging that:

  • is upgraded to high-end print – both primary and secondary
  • incorporates unique variable data strategies
  • uses complex print designs
  • enables the regular changing of print runs.

Digital print’s variable data capabilities can also help by providing access to full traceability with the addition of unique coding on each primary or secondary pack.

The pack can be traced through the supply chain and even back to the point of packing or date of production.

This traceability and transparency help prevent counterfeiting while also providing peace of mind.

Contact us to explore more about how you can implement these measures.

9. May 2025
https://www.koenig-bauer-durst.com/wp-content/uploads/2025/05/kbd-Elevate-brand-protection.jpg 800 800 Helmut Kremers https://www.koenig-bauer-durst.com/wp-content/uploads/2023/02/koenig-bauer-durst.png Helmut Kremers2025-05-09 12:21:482025-05-12 16:18:27Elevate brand protection with digital production

Offset and Digital: The New Industry Standard?

General News, Innovation

Factoid: Founded in 1817 by Friedrich Koenig and Andreas Friedrich Bauer, Koenig & Bauer is the oldest printing press manufacturer in the world which is still in service

In 2019 Koenig & Bauer Durst was formed in order to strength the two companies’ digital, folding carton, corrugated, and software solutions. Speaking of the combination of different technologies, Jochen Sproll, strategy and business development manager at Koenig & Bauer Durst, says: “By combining the very best of conventional and digital printing in the folding carton and corrugated markets, we can support corrugated and folding carton printers/converters who want to increase process efficiency, flexibility, and work even more closely with brands and retailers who recognise that they need to digitise their production environments. We can offer them the best of both worlds.”

Speaking of changes in the industry, Koenig & Bauer Durst emphasises that packaging is one of the strongest mediums for communication between brands and customers. The company says that ever decreasing run-lengths and shorter lead times mean that productive presses are needed to enable converters to manage complexity with lower operating costs and high-quality print results.

When it comes to digital printing in packaging, Sproll explains: “Digital printing is reshaping the folding carton market by enabling rapid, flexible, and sustainable production solutions. While it’s not a replacement for traditional methods, its role is growing, particularly for shorter runs, design flexibility, versioning, and agile production needs. A large portion of folding carton converters see the future of the packaging industry as a hybrid approach, combining digital and conventional printing to balance cost, scale, and customisation needs.

“The VariJET 106 single-pass press, a collaborative development by Durst and Koenig & Bauer specifically for the folding carton markets, will transform business operations. Among its big strengths is the outstanding colour-to-colour registration and machine stability ensuring high uptimes. Black negative can be printed in as little as 4pt font even with the densest black. It is especially useful with barcode work when every job is different.”

Sproll also highlights the continued success of certain areas of the market: “All-in-one production – particularly with embellishment possible for anything from tobacco packaging to pharmaceutical applications – is also becoming increasingly important. The VariJET 106 can run at 5,550sph in line embellishment in B1 digital format. Digital packaging printing on the VariJET eliminates time-consuming processes such as colour matching for new packaging products. From concept to market-ready product, the timeline will be reduced from weeks to just days.”

Evidently lithographic technology is here to stay, with digital printing no longer being a threat but a worthy companion to many businesses that use offset printing. While we don’t know what future innovations and technologies may hold, currently it is hard to disagree that these long-standing companies know what they are talking about, and while some are embracing digital technology more than others, ultimately, there’s still space in the market for both litho and digital.

5. May 2025
https://www.koenig-bauer-durst.com/wp-content/uploads/2022/11/varijet_news.jpg 600 600 Helmut Kremers https://www.koenig-bauer-durst.com/wp-content/uploads/2023/02/koenig-bauer-durst.png Helmut Kremers2025-05-05 14:40:412025-05-05 14:40:41Offset and Digital: The New Industry Standard?
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Events & Happenings

  • Spotlight on Thailand – See us at Pack Print International!12. September 2025 - 11:01
  • Open House Event Featured in the Folding Carton Industry Magazine14. July 2025 - 14:14
  • Inspirational insights underscoring the power of innovation2. July 2025 - 16:00
  • Sparking new ideas in folding carton with VariJET 10622. April 2025 - 11:02
  • Koenig & Bauer Wins Best Folding Carton Case Study at Digital Packaging Summit18. December 2024 - 16:14

Koenig & Bauer Durst GmbH
Friedrich-Koenig-Str. 4
97080 Würzburg
Germany

Phone: +49 931 909 0
Email: info@koenig-bauer-durst.com

Koenig & Bauer Durst: digital packaging printing

CONTACT
CAREERS
LEGAL NOTICE
DATA PRIVACY STATEMENT
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Koenig & Bauer Durst: digital packaging printing

Koenig & Bauer Durst GmbH
Friedrich-Koenig-Str. 4
97080 Würzburg
Germany

Phone: +49 931 909 0
Email: info@koenig-bauer-durst.com

CONTACT
CAREERS
LEGAL NOTICE
DATA PRIVACY STATEMENT
GENERAL TERMS AND CONDITIONS

© Copyright - Koenig & Bauer Durst
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